EarlyBuilt for product marketers, not video editors
Product videos your team can actually ship.
Lusterva turns what you already have — screenshots, screen recordings, release notes — into demos, launch videos and social cuts. Every project stays structured and editable, so the second version takes minutes instead of starting over.
Structured by default
A video project, not a prompt result. Scenes, timeline, narration, brand and versions — the things you need when the first draft is nearly right.
Brief to storyboard
Describe the video in a sentence. Get an objective, an audience, a hook, a script and a scene plan — each one visible and editable, none of it a black box.
Your product, not stock footage
Screenshots and screen recordings of the real interface, with device frames, cursor motion and zoom. Generated visuals stay where they genuinely help.
Scenes you can edit
Reorder, split, merge, lock and regenerate. A locked scene survives regeneration, so work you have already approved is never quietly discarded.
Brand that carries through
Logo, colours, typography, caption style, intro and outro defined once per workspace. Every project inherits them without being asked twice.
One project, every format
16:9, 1:1, 4:5 and 9:16 from a single composition — re-laid out for each platform's safe zones rather than cropped and hoped for.
Costs you can see first
Render and AI spend is estimated before a job runs and metered per workspace, so the number reaches you before the invoice does.
Start freeNo credit card required.
Pricing that follows what you finish
Previews run in your browser and cost nothing. You pay for video you actually export, not for changing your mind.